For over 28 years, the surf industry has rallied to raise over 7 million dollars to protect our oceans. Vissla is proud to have been a part of these ongoing efforts since the beginning.
SIMA Waterman's is the annual fundraising event which benefits over 15 environmental organizations that are committed to addressing water quality issues, defending beaches and surf breaks and providing education about ocean conservation. As Peter Townsend, ASP's First World Champion says, "Culturally, it's the biggest surf industry event in the world. Nothing else matches it. SIMA and the Waterman's are really important because they give the industry unity; it's the gathering of the tribe. We have to compete against each other in the business world... but at the end of the day, what I always say is, 'surfing is our brand.' That's the brand we all live for."
This year, the public will be given the opportunity to contribute and attend this event. Waterman's will feature auctions, farm-to-table dinner, cocktails and celebration of the night's honorees. Donations are being accepted through July 20th and sponsorships and tickets are available for purchase here.
For further information about Waterman's and the beneficiary organizations that have been selected as recipients of the proceeds, head over to SIMA.